The Primer That’s Halfway Between Skincare & Makeup

Is your skin looking a little lacklustre lately? Is your makeup looking dry and flat? We have a solution that your skin will love as much as you do.

Every makeup look begins with the right steps. If you’re after a healthy glow, a luminous base is the best way to start. InClinic’s Platinum Mineral Primer is halfway between skincare and makeup – ensuring your complexion products are locked in all day while improving the health of your skin over time.

Our Platinum Mineral Primer is a multifunctional makeup formula that has a luminous finish with the benefits of skincare. On the surface you can tackle dry, dull and dehydrated skin with a sheer layer of glow while underneath achieving smooth, silky, and hydrated skin. Enriched with hydrating and nourishing ingredients such as hyaluronic acid and glycerin as well as neuropeptides that assist in relaxing fine lines and wrinkles for a youthful touch to mature skin.

This lightweight, illuminating primer not only creates the perfect canvas for your foundation, but creates a beautiful complexion when skipping foundation for a no-makeup makeup look. Bonus tip: you can also mix your Platinum Mineral Primer with your liquid foundation for a natural, brightened look and to help boost the staying power of your foundation. The best part is that you can have illuminated, fresh skin without feeling or looking greasy and oily.

This Platinum Mineral Primer is the key to fresh, glowing skin that will leave people asking what your secret is.

Available in two shades so you will find one that suits your complexion. Dolce has a pearlescent pink glow that is more suitable for cooler skin types while Luminoso has a bronze glow that is more suitable for warmer skin types.